[VeBetterDAO Proposal] Grant Proposal Preview — Sproutly

[Grant Proposal Preview] Sproutly

Team Overview

Category Name Role/Background
Founders Jaap Harmsma CTO, exited Web2 founder & blockchain architect
William ten Zijthoff CEO, UN climate policy advisor, nature credit specialist
Advisors Bjorn Rosendahl Advisor, JP Morgan
David Advisor, Mangrove & Oakland Capital
Management Julie Teclová Manager, Operations
Salma Elhouate Manager, Social Media
Nihat Gocmen Manager, Marketing & Design
Robert Delgado Manager, Finance & Research
Board & Executive - 2 Board Members, 1 Executive Assistant
Specialists - 6 Principal Investigators
- 4 Developer Staff Members
- 5 Marketing Staff Members
- 5 Impact Advisors (Sales)
- 4 Team Advisors
- 2 Ecologists
- 3 Planting Partners (2 in Brazil, 1 in Angola)
Community - 150+ Farmers/Community Members globally

About the Project

Real Trees, Real Impact, On VeChain

Sproutly is not your average sustainability startup. We’re a full-stack, Web3-native climate tech project with real boots in the soil. Literally! With over 711,000 agroforestry systems planted across Brazil and Angola, we’ve restored more than 10 million m² of degraded rainforest, all verified through satellite and on-chain data.

Our approach stands apart from typical green projects: no unverifiable offsets, no outsourced planting. Instead, we build the entire stack, from soil to smart contract. Every tree is planted by us, and each agroforestry system is geo-tagged, tracked via satellite (explorer.land), and tokenized at the moment of planting, ensuring complete transparency and eliminating “garbage in, garbage out.”

Each agroforestry system is a small-scale, biodiverse planting design that integrates trees with complementary crops and plants. Unlike monoculture plantations, these systems restore degraded land, regenerate soil, support local food production, and create jobs, all while capturing significant amounts of CO₂. Each system planted by Sproutly covers approximately 15–25 m² and contributes to the long-term ecological and social restoration of the Amazon biome. Both the system and its impact are tokenized, ensuring the results are verifiable and traceable on-chain.

Why VeChain?

Our personal blockchain journey began with VeChain back in the VEN days. We still have many friends here and we’re ready to return to our roots and contribute tangible, measurable value to the ecosystem, aligning perfectly with VeBetter’s mission by scaling real-world impact through gamified, tokenized climate action.


Our Innovation: Play-to-Impact (P2I)

We’re launching the Sproutly Game: the first Play-to-Impact RWA experience, where in-game actions lead to real-world environmental impact and restoration, fully verifiable and visualized in our dashboard.

Key Features:

  • Start Free: Players begin with a virtual agroforestry system
  • Earn or Buy Real Trees: Unlock NFTrees, actual agroforestry systems we plant and verify
  • On-Chain Proof: Each NFTree includes GPS coordinates, planting date, CO₂ absorption data
  • Impact Rewards: Earn B3TR tokens for verified ecological contributions
  • Gamified Engagement: Daily care, harvests, guild quests, and leaderboards

This model bridges gaming, blockchain, and climate action, turning entertainment into impact.


Grant Request

We request a $30,000 grant to support the launch of a dedicated Sproutly x VeBetterDAO game experience. This campaign will gamify real-world climate action and reward VeBetterDAO users with verifiable, SDG-aligned impact.

Value to VeChain

Impact Goals (First 6 Months)

  • 50,000 Wallets Onboarded
  • 25,000 New Agroforestry Systems Planted

Ecosystem Benefits

  • User Growth: Gasless onboarding via fee delegation
  • Token Utility: Strengthens B3TR role in rewarding real-world impact
  • Transparency: Integrates Sproutly data into platforms like VeChainStats.com for public transparency
  • Accountability: Quarterly SDG-aligned impact reports

Use of Funds (12-Month Plan)

  • Integrate VeChain wallet login into the Sproutly dashboard and game
  • Deploy our tree smart contracts & NFTrees (ERC721) on VeChain, each with on-chain metadata and precise geolocation
  • Implement Sproutly data visibility on VeChainStats.com
  • Complete public beta & full game launch (Sproutly will cover the majority of development costs; this grant supports integration, launch, and ecosystem growth)
  • Launch Compost token as in-game growth booster on VeChain

App Experience

Sproutly will officially launch its alpha game in collaboration with the VeBetter community, bringing on-chain assets to VeChain. The game will integrate B3TR rewards, VeChain wallet login, and verified impact missions that align directly with the DAO’s mission.

Core Gameplay

  • Care for your agroforestry systems daily: Nurture a virtual agroforestry system that grows over time.
  • Join a guild: Complete quests with friends and compete on the leaderboards.
  • Timed growth cycles: Missing a care action resets growth, encouraging consistent engagement.
  • Harvest a variety of crops: Figs, apples, bananas, and more. Collect white, brown, and rare purple harvests tied to performance and rarity.
  • Craft Compost: Convert harvests into Compost, the in-game growth booster.
  • And much more, it’s addictive!

Double Reward System

  • Compost: Used in-game to grow and evolve your agroforestry systems
  • B3TR tokens: Earned through both gameplay and verified real-world impact

These B3TR rewards will be distributed via a dedicated Sproutly x VeBetter reward pool, based on (a) in-game achievements (e.g. harvest streaks, collection milestones), and (b) real-life sustainability actions

VeChain Integrations

Feature Description
NFTrees Real agroforestry systems as ERC-721 NFTs
B3TR Rewards Earned through gameplay & impact
VeChain Wallet Login With fee delegation
Dashboard Integration View CO₂, SDG, and ownership
Compost Token Utility-only token minted on VeChain (no liquidity or market value for now, primarily to serve gameplay and reward)

Onboarding New Users

Every player of the Sproutly game earns B3TR tokens, which can be claimed via the Sproutly dashboard by connecting a VeChain wallet. Sproutly leverages VeChain’s existing fee delegation feature to cover gas fees, ensuring a seamless onboarding experience.

Real Impact, Not Just Play

Unlike most play-to-earn games, Sproutly connects gameplay directly to real-world climate action. In Sproutly, players don’t just grow virtual agroforestry systems; they help establish real agroforestry systems in the Amazon rainforest.

  • Earn real agroforestry systems: After the first virtual agroforestry system, every new agroforestry system unlocked in-game becomes a real, geo-tagged agroforestry system planted by Sproutly.
  • Verified location: Each real agroforestry system has an exact geolocation, visible and trackable via dashboard.sproutlyrwa.com
  • On-chain ownership: These real systems are tokenized as NFAs (Non-Fungible Agroforestry assets), fully owned by the user and linked to certified CO₂ absorption.
  • More agroforestry system(s) = more rewards: Each real agroforestry system generates Compost (a utility-only in-game token) and unlocks higher $B3TR rewards based on verified climate impact.

UN SDG Alignment

Every agroforestry system earned through Sproutly represents a real, planted system in the Amazon, generating measurable impact across 9 UN Sustainable Development Goals (SDGs):

  1. No Poverty (SDG 1): Local farmers are paid fairly to plant and maintain agroforestry systems.
  2. Zero Hunger (SDG 2): Agroforestry includes food crops, improving food security.
  3. Clean Water (SDG 6): Agroforestry systems improve water retention and protect nearby watersheds.
  4. Decent Work & Economic Growth (SDG 8): Sustainable jobs are created in rural regions.
  5. Industry, Innovation & Infrastructure (SDG 9): Blockchain and geolocation enable radical transparency in CO₂ tracking.
  6. Reduced Inequalities (SDG 10): Projects engage and empower marginalised communities.
  7. Sustainable Cities & Communities (SDG 11): Regenerative planting strengthens local resilience.
  8. Climate Action (SDG 13): Agroforestry systems absorb large amounts of CO₂, verifiably tracked on-chain.
  9. Life on Land (SDG 15): Restores degraded land and biodiversity within the Amazon biome.

Certified By:

  • Global Carbon Standard
  • Compliant with EU Nature Impact, UNFCCC, ICVCM, and ICROA standards.

Awards & Recognition:

  • Lufthansa & Swiss Air 2025 – Heart Award
  • Green Fintech Luxembourg 2024 – 1st Place
  • Dutch Blockchain Days 2024 – Winner

Grant Milestones

Milestone Milestone Description Funding (USD) Deadline
Upfront $5,000
1 - Complete listing and endorsement of app on VeBetter
- Integrate VeChain wallet & fee delegation
- B3TR rewards enabled and working
- Deploy NFTrees on VeChain (ERC-721 with GPS metadata)
- Launch Compost token on VeChain
$10,000 3 months from upfront payment
2 - Public Beta launch
- Gamification
- Leaderboard and community quests implemented
- Reach 10,000+ total users
$10,000 6 months from upfront payment
3 - Full mainnet app launch
- Reach 50,000+ total users
- 25,000+ agroforestry systems planted
$5,000 9 months from upfront payment

Token Allocation

  • 70% – Player rewards (20% virtual, 80% tokenized systems)
  • 15% – Operational costs (audits, logistics)
  • 15% – Core development & campaigns

DApp Owner Remarks

We’re not here to “raise funds.” We’re here to grow forests with a community that values transparency, impact, and innovation. Our alpha version of the Sproutly game is currently live and being tested by a small group of ~25 early users. The game is new, but the Sproutly project and its real-world impact are well-established. We’ve spent the past two years building not just the technology, but also the foundation of trust, completing rigorous compliance procedures and securing respected certifications.

Together with VeBetterDAO, we want to co-launch the official version of the game and create a shared gateway for meaningful climate action. Through this collaboration, we aim to bring a steady stream of new users from other ecosystems into VeChain, users who don’t just play, but help restore ecological damage by planting real trees in some of the most degraded regions on Earth.

Let’s grow real trees, backed by real tokens, driven by real users.

Foundation Remarks

We’re delighted to award this grant to Sproutly, a team whose authenticity, vision, and operational sophistication align perfectly with our mission. The founders are well‑known figures in the Dutch Web3 and sustainability communities, and deeply motivated by their dedication to real-world restoration. Their project has already delivered geo‑tagged, blockchain-verified agroforestry systems that transparently track CO₂ absorption and ecosystem impact.

Sproutly brings a novel plant-to-earn use case that bridges virtual engagement with tangible environmental benefit. We’re optimistic of their execution as the project is fully operational, with their game app launching just weeks ago and backend logistics already verifiable by anyone, transforming climate action into both traceable and scalable reality. Their seamless operational readiness, combined with the gamified, impactful nature of their model, makes VeChain the perfect blockchain home to amplify their impact and elevate collective climate ambition.

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We Want Your Feedback

This post is a preview of our full grant proposal, and we’d love your input before final submission on VeBetterDAO.

  • What parts of the project do you find most valuable?
  • Are there features you’d like to see added or adjusted?
  • Do the proposed timelines and milestones seem realistic?

Your feedback will help shape the final submission. If this vision resonates with you, we hope you’ll support Sproutly during the upcoming VeBetterDAO grant vote.